Global reach

Gidget Worldwide, Inc. (GWI) is building a global marketing effort by supporting local events in targeted regions. We are also sponsoring high-visibility professional surfing competitions which will be web-cast. All to drive consumers to our online community, where they will be introduced to our products and interact with other Gidget-minded gals. Other plans include marketing through these avenues:

• Retailers
• Internet/viral marketing
• TV and movies
• Product placement inside our entertainment properties
• Theatrical venues
• Saturday morning cartoon show
• Trade shows
• International search for the new face of Gidget
• Print ads in limited but strategic publications

Brand strengths

• Gidget is a beloved character with 50 years of history
• There have been six Gidget movies and three TV series
• No new Gidget entertainment property in the past 20 years
• Gidget licensing potential is simply huge, with more than 400 possible
  products and services available to licensees
• We have a blank canvas: no corporate issues, no bad products or productions in the past.

Good vibrations all over again

The new Gidget is offering the lifestyle and good vibrations to the world through products that will be launched globally through the series of movies and other entertainment properties.