A brand worth protecting

Gidget Worldwide, Inc. is a licensing company created to re-launch a series of Gidget-based entertainment properties, including a feature film and planned sequels, with the goal of introducing the world to the Gidget lifestyle. GWI has developed more than 400 possible lines of goods and services that we will market and license to vendors, retailers and manufacturers around the globe.

Clean and green values.

The executives at GWI are committed to keeping the 21st century Gidget "clean and green" in all forms of representation. She will be smart and athletic. Independent and adventurous. Friendly and joyful. Gidget will have strong family ties and be happy in her own skin. Our Gidget likes who she is and not just what she has.

Let girls be kids.

One of our goals is to help girls and young women realize these characteristics in themselves. We live in a society that often encourages our kids to grow up too quickly. Yet, little girls need to be allowed to enjoy their childhood, 'tween and teen years. That's what Gidget is all about. On a corporate level - that's what Gidget Worldwide is all about.